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MORGANTOWN – Beekeeping can be a complicated hobby to start, but The Newbee Store in Morgantown aims to make the process easier by offering supplies, products and guidance for anyone interested in raising honeybees.
Located inside the Morgantown Mall, the store is operated by Christian Coby, Paxton Coby and Mike Lamp. The business began in 2020 after the group helped a local beekeeper with a hive and eventually grew into an operation managing approximately 50 hives.
Through its Otherworld Apiaries brand, The Newbees produce honey and other bee-related products. The group previously connected with customers through local markets and online educational content before expanding into a permanent storefront.
The Newbee Store carries equipment for maintaining hives, including frames, feeders and protective gear. Customers can also find locally produced honey, beeswax products and other specialty goods.
The store is designed to serve experienced beekeepers as well as people who are just getting started. For beginners, choosing the right equipment and understanding how to care for a colony can be challenging. Having access to experienced beekeepers can help answer questions and make the process more approachable.
Education is an important part of the business. The Newbees share information about their work and the beekeeping process online, helping introduce more people to honeybees and their role in pollination. The storefront offers another opportunity for customers to learn about hive maintenance and supporting healthy bee populations.
The business also offers assistance for those interested in establishing their own beekeeping operations, providing resources to help customers take the first steps.
For the owners, the store represents an opportunity to bring their experience and products to a broader audience in north-central West Virginia while helping others develop an interest in beekeeping.
The Newbee Store is located inside the Morgantown Mall at 9229 Mall Road. Customers can find additional information about products and store hours online or by calling 304-602-7567.