WVU Athletics announces jersey patch partnership with Antero Resources for all uniforms
WVU announces partnership with Antero Resources
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BY SPENCER RIPCHIK
SRipchik@DominionPost.com
MORGANTOWN -- West Virginia Athletics has announced a jersey patch partnership deal with Antero Resources for all 18 home and away uniforms in the department. The deal is a five-year partnership with the company, with the rest of the specifics not made public, marking the first jersey partnership in the school’s history.
"This is an historic day for West Virginia Athletics, and I am grateful that Antero is part of the Mountaineer family," Vice President and Director of Athletics Wren Baker said. "More than 500 Mountaineer student-athletes proudly wear the West Virginia jersey, competing and representing the University and the state in front of millions each week on the national stage. Now, Antero shares that jersey with us and will play a key role in our future success.”
The jersey patches will have the Antero Resources logo above the Nike logo and will have different colorways to “ensure visibility” on all iterations of the home and away jerseys. The Big 12 also inked a $20 million multi-year deal with Monster Energy this summer, making it the brand entitlement partner for football and basketball in the conference. Part of that deal includes a jersey patch sponsorship.
Antero Resources is one of the largest producers of natural gas and gas liquids in the United States. The company’s West Virginia office is based in Bridgeport, West Virginia.
“We are excited to be sewn into the fabric of Mountaineer Athletics,” said Antero Resources and Antero Midstream President and CEO Michael Kennedy. “It is a demonstration that West Virginia is an energy state and a demonstration of Antero’s commitment to West Virginia. We know it will be a point of pride for all of the Antero family – our employees, our contractors, our mineral owners – when they see Antero on these jerseys.”
The new deal comes after the NCAA announced in January that schools were allowed to place sponsorships on jerseys. WVU isn’t the first school to ink a deal. Ohio State signed a deal with JPMorgan and Notre Dame signed with SoFi, which are both estimated at $20 million annually.
This isn’t the first major partnership over the past year for WVU. Baker has made it his mission to find new avenues to raise funds to survive in the financial “arms race” that is college athletics. Baker sold the naming rights of the Coliseum to Hope Gas in 2025, which was part of a 10-year deal.
WVU has announced numerous other partnerships.
"As the state's flagship, land-grant institution, WVU plays a vital and dynamic role in the overall economic success, growth and well-being of the state," Baker added. "Antero has been a partner of ours that cares, as it supplies energy on a daily basis to improve health, safety and the livelihood of millions. The Mountaineers look forward to being a part of this special bond with Antero."