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Greenbrier advances to final four of World’s Most Instagrammable Hotel

The Greenbrier resort is one of four finalists from around the world in Luxury Travel Advisor’s World’s Most Instagrammable Hotels contest.

The March Madness-inspired tournament began with 64 hotels from around the world on March 17. The hotels were separated into four regional brackets — North America, Latin America and the Caribbean, Middle East and Africa and Indian Ocean and South Pacific. The Greenbrier defeated The Wigwam, Urban Cowboy Lodge, Graduate Nashville and Rosewood Bermuda in the first four rounds to win the North American bracket. That earned the property the title of Most Instagrammable Hotel in North America.

Now, The Greenbrier is in the “Final Four” against Impression Isla Mujeres By Secrets, the winner of the Latin America and the Caribbean bracket. Voting will continue until 10 a.m. Thursday, with the winner advancing to the championship round.

“Whether it’s standing out front at our iconic front entrance, inside one of the Dorothy Draper-inspired guest rooms, in one of the timeless public spaces like the Cameo Ballroom or Main Dining Room or even standing on the first tee of the Old White course, The Greenbrier’s vibrant colors and historic beauty are perfect for Instagram,” said Cam Huffman, director of public relations at The Greenbrier. “We’re thrilled that the world recognizes just how special America’s Resort is, and it has been fun following the bracket and the results. We’re proud to be North America’s Most Instagrammable Hotel and hopeful that we can win two more rounds and become the World’s Most Instagrammable Hotel. We appreciate the many friends of The Greenbrier who have voted each round.”

To view the remaining hotels and cast your vote, visit

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